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About Us

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About Us

Welcome to House of Santoba, where timeless tradition meets modern elegance. Based in the heart of Dubai, we specialize in handcrafted ethnicwear for men and women, designed for weddings, celebrations, and every special moment in between.

Our collections celebrate heritage while embracing contemporary style — from statement lehengas and tailored sherwanis to breezy kurtas and elegant co-ords. Each piece is thoughtfully crafted to honor your story, combining intricate embroidery, luxurious fabrics, and exquisite detailing.

At House of Santoba, we believe that every outfit should not only make a statement but also create lasting memories. With our dedicated team providing personalized service, we ensure your shopping experience is seamless, enjoyable, and truly special.

Discover a world where tradition meets the modern muse — welcome to House of Santoba.

Why Choose Us

Timeless Craftsmanship: Every outfit is meticulously handcrafted, blending traditional techniques with contemporary design.
Personalized Service: Our dedicated team ensures a seamless and enjoyable shopping experience, guiding you to find the perfect look.
Premium Quality: We use only the finest fabrics, intricate embroidery, and exceptional detailing for every piece.
Celebration Ready: From weddings to festive occasions, our collections are designed to make every moment unforgettable.
Dubai-Based Excellence: Proudly serving Dubai and beyond, we bring heritage-inspired ethnicwear to life for every special occasion.

In Their Own Words

I had a wonderful experience at House of Santoba and the dress I bought was stunning - elegant and beautifully crafted.A special thank you to Mr. Mirza for his exceptional service. He was incredibly helpful, attentive, and patient throughout the entire process. He went above and beyond showing how to style the outfit and to ensure everything was perfect, and I truly appreciated the personal attention and professionalism.

— Femina baker

Got a Diwali outfit here first and then a sherwani stitched for a family wedding. Amazing service on both occasions by Arif. Really pleased with the quality and service. My go to place for south asian outfits.

— Omer Tariq

I had such a great experience at House of Santoba! The collection of Indian outfits is absolutely stunning, with something for every occasion. Arif, who helped me, was incredibly friendly, patient, and knowledgeable. He made the whole process so easy and enjoyable. The quality and craftsmanship of their designs are top-notch, and I left with an outfit that I absolutely love. Highly recommend this store and customer service!

— Arun Bablani

I would like to write high for Mr. Ali, I had an amazing experience with them at Santoba and loved the way the welcomed and showed options for my special day - my wedding. They are housing an amazing eye catchy collection for wedding and party wears and have very friendly staff. Alterations were done within the given time frame in fact 10 hours earlier! All the staff went above and beyond to ensure our shopping experience was stress free and got a wedding gift too🤫🤓. Highly recommended, 10/10.

— Hina Pervaiz

We came to them with just one photo of an outfit my husband loved, and within three days they had not only recreated it, but made it even better than the original. The craftsmanship was exceptional — the hand embroidery was intricate and absolutely stunning. Every detail was beautifully executed, and the fit was perfect. We were genuinely blown away by the quality, speed, and service. Vikram and Arif were a joy to work with — professional, kind, and incredibly talented. Thank you both for creating something so special for such an important occasion!

— Seema Amin